The Rata Story

How we started:
Back in the 80's on a Manawatu family farm, a farmer started to make attachments to use on his loader & also provided engineering services to other manufacturing companies in the area.
Loaders back then were a relatively new thing & not widespread like they are today. Very soon he got a name for making top quality loader attachments & doing top quality work, this meant he became so busy he had to stop farming & start manufacturing full time. The company took its name from the farm it was originally started on (Rata Park) & became known as Rata Industries to reflect the range of services it offered across the agricultural & industrial spectrum.
What we do today:
Fast forward 30 odd years through the 90's, 2000's up to today. Now we are located in the agricultural heartland of Canterbury & have gone on to become New Zealand's leading brand of locally manufactured Tractor & Telehandler attachments. Over those years we also acquired a range of Cultivation & Aeration Equipment & the Vogal brand of fertiliser spreaders, of which we produce & distribute throughout a nationwide network of dealers.
Changes over the years have seen us develop & acquire our own vast range of agricultural equipment, this specific focus in the agricultural equipment sector has lead to our products become known as 'Rata Equipment' today.


Our People

Glenn Walton | Business Development

Glenn has been with the company since 1996, starting out in the engineering & fabrication side where he gained his extensive knowledge of farm machinery & equipment. A passion for sales & marketing has seen him lead this part of the business as well as the North Island Sales role.

P: 021 220 9045 

Charlie Walton | NZ South Island Sales

Charlie's days in the agriculture sector started when he was growing up on the family farm - eventually going onto have his own in South Canterbury where he farmed Sheep and Deer. Today he does the kilometres travelling the South Island helping our Dealers supply Farmers with gear that lasts and gets the job done!

P: 021 228 2880


Cooper Walton | NZ North Island Sales

Cooper's career with Rata has given him great opportunities and experience with a background in factory floor, operations and New Zealand Marketing. Cooper's passion and enthusiasm has lead him to this new role as your North Island Sales contact. Netting him an office desk, comfy chair & tidy ute.


P:021 192 5964

Sam Searle | Australian Business Development

Sam has been with Rata for all his working years. Starting out in dispatch and assembly and after heading up the marketing department for a number of years Sam is now responsible for the Rata expansion into Australia.

P: 021 220 1327 (+64 21 220 1327)

Troy Walton | Commercial Director

Troy started with Rata when he left school,  beginning in the factory where he fabricated products. Today Troy heads up the administration & office at Rata, with an eye for figures & analyzing data, he makes sure everything is running as smoothly as it should be.

P: 021 310 556

James Holmes | Operations Manager


P: 021 685 112

Bert Walton | Manufacturing Manager

Bert started with Rata when he left school, he began in the factory where he fabricated everything from Cultivators to Seed Drills. Today Bert heads up the factory, where he makes sure your order gets built.

P: 0212456167

Peter Walton | Founder

Peter began building all kinds of machinery  after he left school back in the late 70s. His passion for fusing metal into usable implements saw him start Rata Industries back on the family farm, Rata Park. After handing over management roles in 2010, Peter is now a valued member of the factory, with expertise and knowledge to burn.

P: 021 220 2148 

York Walton | Sales Administration

Joining the family business, York will likely be the first person to greet you when you call in. Passionate about customer service she aspires to make sure you are provided with the right advice, forwarding calls and making sure customers' orders flow through to the factory correctly to satisfy customer needs.

P: 0800 802 478



Casey-lee Cranston | Marketing Coordinator

Casey-lee's prior experience in Marketing and most recently in the Agriculture Industry has lead her to continue grow her career in Marketing. This role see's her working closely with the Sales team and looking after everything from social media to advertising in magazines and much more.

P: 021 229 6042


Corinne Wilkinson | Accounts Administrator

Corinne started with Rata in early 2021 to help take some of the admin workload off Troy. She now handles processing of invoices and making sure the cash flows, performing a much needed service, ensuring Troy is able to fully focus on operations management.

P: 0800 802 478 


Adrian Hodgett | Purchasing 


P: 0800 802 478

Farming Advice & Tips From Rata

Saving Costs On Farm, With Prices Increasing

In recent times and 2022 especially, Farmers have had to reassess the budget as costs continue to rise. With higher fuel costs, increased costs on fertiliser going up 30-50%, price increase on machinery and facing supply issues or delays in stock, in...

Be Prepared This Winter

Let’s talk feed pad hygiene and management for cattle farmers including dairy. As well as topics such as effluent clearing and feeding supplements. Feed pads are known to be used for a range of things and many more; A place for the supplementary feed...

Aeration: Let Your Soil Breathe

Have a read of this great article written by Fish IT and hear what our Rata North Island Sales Rep, Cooper Walton has to say about Aeration.